“Cool women never die” is K-beauty brand BRAYE’s evocative tagline – and this brand is definitely for the carefree and bold at heart. Embracing effortless beauty and makeup products that lend themselves to spontaneous, versatile use, BRAYE positions itself as your companion on all the adventures that make life worth living. All of their products, including their standout Lipsleek, are vegan, cruelty-free, and designed to fit seamlessly into busy lifestyles.